
Asiatravel is Asia's largest hotel reservation network with offices in key destinations, offering over 50,000 hotels and resorts at the lowest prices up to 75% discount off published for rates your preview and online reservation. They include air ticketing, transfer services, and tour sightseeing packages to assist you in your travel planning. New destinations are being continuously added to give you a 1-stop service
The purpose of asiatravel.com is to provide the consumers a one-stop travel reservations; to provide all information and necessary reservations for consumers’ business, or leisure travel and this information can be at their fingertips anytime, anywhere. Asiatravel.com is committed to bringing consumers a selection of hotel and resort accommodations in Asia, Pacific region, Middle East, USA and Europe.
Features
Asiatravel is a B2C (business to consumer) e-Commerce transaction broker. Online hotel reservations have become a more common method for booking of hotels as it offers the customer more convenience and the transaction process is just a finger click away. In order to stay competitive, online hotels do offer special offers and rates or discounted rooms with instant confirmation. Most of these websites are user-friendly offering the users multiple choices for hotels and also reviews to aid in decision making.
Asiatravel.com offers multi lingual websites in English, Traditional and Simplified Chinese, French, Thai and Bahasa Indonesia.

All the hotels and resorts on our website provide full information, such as rates and discounts, graphics of rooms, sports or recreation facilities, function rooms for meetings and seminar purposes or events, food and beverages facilities. Location and fact sheets are also provided for more detailed information to ensure consumers a comfortable and memorable stay.

Asiatravel.com has 2 types of hotel bookings, Prepay and Pay on Check Out. AsiaTravel.com offer hotels with Instant Availability and Instant Confirmation with the option to Prepay or Pay at Hotel. Tackling the professionals and middle class group, there are promotions for firms who book with them for company trip or golf tour, which is very popular amongst businessmen and senior management staff.

There are also package and tours for consumers who are looking for leisure travelling reservation. Maps of locations that consumers are interested in are also available from the menu bar so as to ease them for planning their itinerary.

Asiatravel.com also have their very own insurance policy to cover consumers who books hotels and/ or air tickets with them, which is better than having consumers outsource on their own. This way, it creates a one-stop booking for the consumers’ holidays.

Also, enhancing the e-commerce site, there are testimonials from customers who have booked air tickets and/ or hotel with asiatravel.com. This builds up new consumers’ trust and confidence in the company.

Design
The design of the website is simple and clear in which it’s organized under sub-category under each tabs to allow easy navigation for users. As a e-commerce website, the site fulfills the basic pages required; About Asiatravel, privacy policy and FAQs. Also there is ‘Contact Us’ under the page ‘About Asiatravel’; though it might be better if there is a separate page for that. The website is simple and has primary colours of blue and white, with highlights in red fonts and/ or tinted yellow backs. There are languages for different country users for their convenience; English, Traditional and Simplified Chinese, French, Thai and Bahasa Indonesia. And on the home page, there are popular destinations that have been most travelled; Thailand, Australia, Europe countries, Cambodia, Vietnam, and so on. There are also testimonials for users to review before deciding to book a hotel with Asiatravel. Hotels are also graded under reviews tab on a scale of 1 to 5 stars which serve as a good guide for users when considering which hotel to book. Consumers also have the choice of booking the airline tickets together with the hotel, or they can just book the hotel or air tickets only. There are also animated icons at the side for latest promotion tour packages to attract attention of consumers who wants to go for a getaway but have not decided on where to go.

Strength
Convenience
booking of a flight ticket and making hotel reservations is just a mouse click away. It offers customers who need to make an urgent last minute booking the service. Comparison of prices and reviews are easily done which can be sourced from the website.

Price competitive
Due to strong competition among different e-Commerce travel agencies, prices are kept competitive to give a cutting edge. Therefore often there are discounted rates or promotions (e.g. stay for 3nights and pay the price of 2nights), this enable customers to get the best deal after comparison with all the travel agencies.

Weakness
As asiatravel.com acts as a middle man between consumer and hotels, there miscommunications may happen. As reference from a previous customer who used asiatravel.com to book her hotel, it seems that the special request made was not carried out or informed to the hotel. Such little things as such will make asiatravel.com and the hotel to lose credibility as customers do not know at which end the fault lies. Also, according to the previous customer, the hotel requires tenants to pay a 20% refundable deposit upfront before checking in but no such information was conveyed to her from asiatravel.com.
The design of the website is not attractive to the eyes as compared to sites like asiarooms.com and takemetoasia.com although that the prices of asiatravel.com are competitively lower. It would definitely be a plus point if they have better designed website with colours that grab attention.

Security
Asiatravel.com uses Secure Sockets Layer (SSL) technology, a strong encryption technology to ensure the safe transmission of all credit card transactions and personal information. A digital certificate from Thawte, a recognized industry leader has been obtained. Consumers can view this site certificate on the secure pages by clicking on the padlock icon (or solid key) found on the status bar of the browser.
Privacy
Disclosure of information is limited only to parties (such as hotels, airlines, etc.) connected to fulfilling the service/s cosumers have ordered. Asiatravel.com does not sell, rent, or otherwise trade any personal information from our guests to any party for marketing purposes.